Lee Iacocca :: Essays Papers

Lee IacoccaLee Iacocca grew up in Allentown Pennsylvania, very close to my hometown of Boyertown Pa. My geographic participation with Iacocca is one of the reasons I chose to read his autobiography. We are both very interested in automobiles and automotive history, which connected me even further with Iacocca . Iacocca believes that you can become and come across anything in aliveness as long as you have strong determination and motivation. I too share this belief. Lee Iacocca did non focus his life on goals that others set for him he followed his heart and his dreams, which someday is something I hope to be able to say about myself.Iacocca, the son of Italian immigrants grew up in an upper middle class family. His father get rollinged out with nothing and over many years, he managed to build a successful chain of hotdog restaurants in Pennsylvania. Because of his fathers success and strong beliefs in the value of education, Iacocca grew up attending private schools and ev entually found his way into Lehigh University. While attending, Lehigh Iacocca earned a degree in Mechanical engineering. Upon his graduation, he landed a very prestigious job with traverse Motor Company. In August 1946, Iacocca began his work in the engineering part of Ford. After a year of engineering Iacocca discovered that it was not what he wanted to do with his life, he wanted to be in sales. Ford agreed, which was the start of a very successful venture for Iacocca and the Ford Motor Company. Through many years of hard work, Iacocca was promoted to top management. This is where he found himself living his dream. He never wanted to leave work at the end of the day and could not wait to go back the next morning. Although Iacocca was doing very well and could not be happier, the Ford Motor Company was going through hard times. General Motors was really hurting Ford in sales and in innovations. In the late 50s and early 60s Ford produced cars that were just not selling and were real failures in the industry. Iacacco knew something had to be done, and he convinced president and CEO Henry Ford Jr. that he was the man to do it. Through many months of close arduous work with Fords design team, Iaccoca came up with the Idea of the Mustang.